$9.99

THE LUMINOUS AND GRIPPING NEW NOVEL FROM “ONE OF OUR BEST WRITERS” (JONATHAN YARDLEY, THE WASHINGTON POST ) When Julia Lambert, an art professor, settles into her idyllic Maine house for the summer, she plans to spend the time tending her fragile relationships with her father, a repressive neurosurgeon, and her gentle mother, who is descending into Alzheimer’s. But a shattering revelation intrudes: Julia’s son Jack has spiraled into heroin addiction. In an attempt to save him, Julia marshals help from her looseknit clan: elderly parents; remarried ex-husband; removed sister; and combative eldest son. Ultimately, heroin courses through the characters’ lives with an impersonal and devastating energy, sweeping the family into a world in which deceit, crime, and fear are part of daily life. Roxana Robinson is the author of Sweetwater , which Booklist called a “hold-your-breath novel of loss and love.” Billy Collins praised Robinson as “a master at moving from the art of description to the work of excavating the truths about ourselves.” In Cost , Robinson tackles addiction and explores its effects on the bonds of family, dazzling us with her hallmark subtlety and precision in evoking the emotional interiors of her characters. The result is a work in which the reader’s sense of discovery and compassion for every character remains unflagging to the end, even as the reader, like the characters, is caught up in Cost ’s breathtaking pace.

$19.99

Low cost competitors, who offer “good enough” products and services at very attractive prices, are currently significantly impacting the businesses of many leading companies, and some are starting to “move up” to challenge the traditional companies in their core markets. It’s only a matter of time before most companies will feel the pressure from these aggressive, cut-price competitors. Beating Low Cost Competition   offers a step–by–step structured approach to help executives in traditional companies with premium brands think through the options for responding to their low cost rivals and select the most appropriate strategy to win in their chosen markets. By examining a wide-ranging group of companies from around the world, Adrian Ryans provides numerous examples of how different companies in different industries have responded to low cost competitors and analyses the effectiveness of their strategies. He also discusses the leadership and cultural challenges that many companies are facing as they take steps to respond to their low cost rivals. Ultimately, the insights gained from this book will lead to better and more profitable business decisions. . Adrian Ryans is Professor of Marketing and Strategy at IMD, Lausanne, Switzerland. He has designed and taught on executive programs for organizations in North America, Europe, Australia and Asia, including GE, Bank of Montreal, Medtronic, Deloitte, Borealis, Saurer, Vestas, IBM, Boeing, National Semiconductor, BioWare, ASML, Holcim, Varian, Hoechst, Amgen, Fluke, LSI Logic, Hutchison Port Holdings and Qualcomm. He has also acted as a consultant for a number of leading global corporations.